Sales and profitability are on seemingly opposite ends of a spectrum. This spectrum may also look like a teeter-totter, as an increase in one, often… Read More »How Do You Increase Sales AND Improve Profitability on Amazon?
Look at it like a boost in your ad budget. How you spend it is up to you. You could advertise on Facebook, Instagram, Google, or you could target your already existing audience with a 10% discount, and send Amazon the bill.
Selling on Amazon seems like the most simple thing in the world. They practically allow anyone with a pulse to get an account. It only costs $39.99 per month for a “Professional” seller account. You can literally sell almost anything on the platform, and Amazon provides the absolute highest number of active shoppers anywhere on the internet.
Read More »Why Do You Need an Amazon Optimization Specialist?